A. General info
- Rapports to: CEO
B. Objective of the function
Develop, propose and implement a commercial strategy aimed at recruiting and retaining satisfied and profitable customers, with a view to achieving sustainable growth and profitability objectives.
C. Responsibilities
- Securing the strategic framework for Fresheo
- Mission and vision
- Long-term commercial strategy, under the format of a business plan (vision, mission, concept development), aligned with the company's needs and available resources.
- Conduct market and consumer research and translate into the strategy and detailed business plan around commercial opportunities (business development, expansion...).
- Developing, monitoring and adjusting the annual sales and marketing plan. Developing an annual plan into a concrete plan from media to execution.
- Provide support in defining and developing new concepts or channels: market positioning, strategy, brand image, commercial policy,...
- Ensure the quality of the implementation of initiatives/ plans by:
- Perfectly integrated functioning of marketing, purchasing and operations
- Product: ensuring appropriate support for commercial initiatives, integrating feedback. Intergration of local co-branding partners in the annual plan.
- Developing a price policy
- Monitoring internal performance statistics to track, evaluate and fine-tune the impact of initiatives /plans.
- Establish and maintain sustainable partnerships with key stakeholders
- Manage, motivate and coach the commercial team, through regular organisation of feedback, empowerment and personal development.
D. Evaluation KPI’s
- Ebitda of Fresheo
- Turnover
- Number of orders
- Marketing plan
- Marketing budget
- Gross Margin
E. Profile
- Commercial orientation
- Ability to start and complete projects independently.
- Sense of coordination and assertiveness.
- Project management
- Organisation/scheduling - ability to meet deadlines while working on multiple projects simultaneously.
- Proactivity.
- Very good analytical skills - solve problems using systematic analysis.
- Trilingual NL/ FR /EN
F. Personality :
- Dynamic
- Commercial
- Integrity
- Independence with team spirit
- Quantitative and qualitative result-oriented
- Demanding.
- Hands on
Type d'emploi : Temps plein, CDI, CDD
Salaire : 2.000,00€ par mois
Avantages :
- Ordinateur de fonction
- Remboursement internet
- Travail à domicile
Programmation :
- Travail de jour
Types de primes et de gratifications :
- 13ème mois
- Pécule de vacances
Langue:
- Français (Exigé)
- Néerlandais (Exigé)
Lieu du poste : En présentiel
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